UPCOMING TRAINING EVENTS

  1. ONCOLOGY AESTHETICS FOUNDATION TRAINING (OAFT) – LONDON

    July 9 @ 8:00 am - July 11 @ 5:00 pm
  2. ONCOLOGY AESTHETICS WORKSHOP (OAW) : TEL AVIV

    July 13 @ 9:00 am - 2:00 pm
Home>Morag's desk>Webinar Series – Flavor PR

Webinar Series – Flavor PR

flavor-fullFlavor Public Relations is a full service public relations and marketing firm with the connections, knowledge and creativity to produce results for their clients. They develop unique strategies by infusing the essence of the client with the essential ingredients and extra spice needed to create effective campaigns. Each campaign is tailored to strengthen brand awareness and maximize press coverage. It is their mission to make their client’s true flavor stand out against the competition.

Introducing Andrea Rodriguez, founder of Flavor PR, who will facilitate these webinars. Andrea has attended the Oncology Esthetics training so is very aware of what information is required specifically for you in this field.

 

Business planning Part I: HOW TO DESIGN YOUR MARKETING PLAN?

This 60 minute webinar is an overview of how to create an effective marketing plan for your business. During the webinar we will review the 9 steps of getting your business started including gathering customer information, customer segmentation, services definitions, choosing marketing tactics and building a marketing plan. At the end of presentation, you will have the opportunity to ask the presenter questions you may have on what was discussed.

Tuesday June 9th, 2015 12pm CST (10am PST, 11am MST, 1pm EST)

 

Business Planning Part 2: HOW TO BRAND YOUR PRACTICE?

This 60 minute webinar goes over how to create a unique and effective brand for your practice. During the webinar we will review how to craft your image, brand voice and core message. We will review different ways to make your brand stand out and to position yourself as an expert. At the end of the presentation, you will have the opportunity to ask the presenter questions you may have on branding.

Wednesday June 10th, 2015 12pm CST (10am PST, 11am MST, 1pm EST)

 

Business Planning Part 3: MARKETING TACTICS

This 60 minute webinar goes over the different types of marketing tactics, their purpose and when to use them. We will review effective marketing examples and examples of when the tactics were not used well. At the end of the presentation, you will have the opportunity to ask the presenter questions you may have on branding.

Thursday June 11th, 2015 12pm CST (10am PST, 11am MST, 1pm EST)

REGISTER FOR THIS 3 PART EVENT >

 

HOW TO USE SOCIAL MEDIA EFFECTIVELY

This 60 minute webinar goes over the different social media platforms, their purposes, their features and tactics to increase your brand awareness. We will go into detail about each platform that is relevant today, how to choose the platforms that work best for your needs and time, and creating unique, informative, and sharable content. At the end of the presentation, you will have the opportunity to ask the presenter questions you may have on branding.

Tuesday June 16th, 2015 12pm CST (10am PST, 11am MST, 1pm EST)

REGISTER FOR THIS EVENT >

 

MEDIA RELATIONS 101

This 60 minute webinar reviews media relations tactics and etiquette. This includes choosing the appropriate media outlets, sourcing their contact information, creating a press release, and the follow up process. We will also review the process in which different media outlets choose their stories and where they need your help. At the end of the presentation, you will have the opportunity to ask the presenter questions you may have on branding.

Tuesday June 18th, 2015 12pm CST (10am PST, 11am MST, 1pm EST)

REGISTER FOR THIS EVENT >

By | 2015-05-11T21:19:31+00:00 May 11th, 2015|Morag's desk|2 Comments

2 Comments

  1. Eileen Bonneau June 5, 2015 at 2:44 pm

    Hi Andrea,
    I have questions about connecting to your webinar series on marketing and also about if this series is pertinent to getting started in finding a position serving oncology clients. At present I’m working at Massage Envy 2 days/week. I took Oncology Esthetics training in 2013. Now that I have some experience in my new career I’d like to transition to working with oncology clients either in a hospital setting, cancer center or oncology practice. I’m a nurse practitioner with 30 years experience, but I’m uncertain as to how to market myself or present myself in a “cold call” to a department head or HR department. Is this webinar series applicable to the goals I described?

    2. I have a Mac computer. Is this webinar series compatible with a Mac? Thank you, Eileen Bonneau

    • Morag July 19, 2015 at 1:49 pm

      Hi Eileen

      I did send you the information on the marketing seminars – do you still need help? Please contact us at info@oti-oncologytraining.com and we can assist you further.

      Regards
      Morag

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